How Facebook Helped Build a Virtual, Highly Scalable Business with Adele Martin [Ep23]

Updated: Jul 8

Welcome to episode 23 of the Innovating Advice show.  

I’m joined by Adele Martin, an award-winning CFP professional and Australia’s leading authority on financial advice for Gen X & Gen Y. 

Adele has run her business virtually for the last five years and shares her six foundational tools for building a virtual practice.

We also chat about how she’s built such a successful business that she no longer takes on 1:1 clients and the importance of building your personal brand, even if you work in a large firm. 


Guest Bio

Adele Martin is a multi-award winning Certified Financial Planner professional and the founder of Firefly Wealth and The Savings Squad. She won the 2016 Independent Financial Adviser Excellence Award & Best Client Servicing Adviser. She’s Australia’s leading authority on financial advice for Gen X & Y having been featured in The Australian Financial Review, The Sydney Morning Herald, and Women’s Weekly.

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